Hire Leading eCommerce Website Design Companies for Creating Your Online Store
eCommerce is the new movement of taking part in business online. As there are many people now shopping online, it has turned into a primary financial action in different aspects of the world. Concerning this pattern, eCommerce sites have taken the lead in the online world presently. The designing of this type of website deals with unique designing needs.
These sites are uniquely intended to encourage guests to buy products and stay longer on the site so they can spend more. It incorporates a business pertinent look and feel, mirroring the vision and reasoning of the business, a sorted out format and expert configuration, including proper navigation, conveying a clear and responsive client interface, having a market friendly content, and involving a basic checkout and uncomplicated shopping cart. You can integrate many professional gateway while developing these sites to guarantee smooth and bother free online payment.
Designing an eCommerce site is an expert assignment. The creation and designing of websites is not the work of novice designers. It requires exceptionally proficient and capable website designers to design an eCommerce website that can bring huge success.
Therefore, if you want to start a new venture or want to re-design your existing eCommerce site, then you have to hire a capable website designer. In this way, you can make sure that your project is in the safe hands of an expert.
An expert eCommerce website designer will have few effectively finished ventures to his or her credit. The designer should have enough introductions to all components of eCommerce website designing. The website designer may work freely or even as a member of a company that is particularly into designing proficient stores. The outcome that you have to expect either ways is an effective website that can draw prospective clients and convey your message across.
An eCommerce website designer is able and have the professional skills to consider his or her employment seriously. Most customers usually expect that designers will take up the complete responsibility of designing the website all the way. Their sole aim should on designing a website that conveys the imperative ROI and turns into a productive try.
The designer or eCommerce website design company should capable to guide the website from the development to the last integration of the website with the payment gateway. Additionally, the buying experience for the clients should portrayed a smooth way right from arriving on the site and picking the items to continuing to the checkout for payment. Clients should have their preferred capacity to pick a product easily.
Being an owner of a business, you should pick an eCommerce designer that can understand the tasks of designing an eCommerce store. What is important for the designer is a complete set of well-developed abilities that joins an intensive aptitude for design. Besides this, you have to hire an experience designer who is aware of the new trends so that he or she can use those trends to design the store, including the preferences and the expert principles that the target audience anticipates.
To summarize the article, with the eCommerce Website Designers in hand, you will be able to develop or get better business to acquire the rich rewards on the Internet.
Source by Suman Karmakar
How Do I Get My eCommerce Website Design Project Started?
Running an eCommerce business can be a wonderful way to generate income and to free yourself from the bonds of a traditional job working for someone else. However, one of the keys to creating a successful eCommerce business is having a good eCommerce website design.
Gregory was excited about his new business. He had begun purchasing abandoned storage units and was selling the contents on eBay. However, he quickly discovered that he really needed an eCommerce type of website to draw in more customers.
After trying to design his website on his own, he gave up in frustration. He had no idea how to integrate shopping cart, payment portals and update his inventory content. He turned to an eCommerce website design expert and was thrilled with the results. He is now making sales as quickly as he can get his new inventory up on his website and listed with eBay.
Elements of an eCommerce Style Website
When you are starting an eCommerce website design project, it can be very confusing. There are many different things to think about that are different from a website that is only focused on conveying information. You need to have a shopping cart, the ability to include product descriptions and photographs of your products and the ability to process payments.
Shopping Carts – There are many different excellent shopping cart programs that you can include with your eCommerce website design. If you are working with a website design firm, they may make suggestions about a specific shopping cart that would be best for your particular business. You should use a shopping cart that allows you to update prices, product descriptions and product photographs easily. You should also be able to add or delete products easily.
Payment Portals – Another element that is extremely important in eCommerce website design is having a payment portal. The majority of eCommerce purchases use a credit card. If you do not already have credit card processing set up, you may want to consult with your eCommerce website design project manager. He or she may have suggestions about coordinating credit card processing with your shopping cart.
Shipping – You should also have the ability to choose how to calculate shipping. This largely depends on how you ship your products and if you charge a flat rate or if you use a shipping company that has variable rates, depending on where the product is being shipped.
Additional Elements of eCommerce Style Websites
As part of your eCommerce website design, you might also want to think about adding a blog or informational videos to add more value to your website visitors. Blogs are a great way to increase website traffic and potential customers. Informational videos also serve the same purpose. Both of these elements should be integrated into your overall eCommerce website design.
Successful eCommerce website designs include more than just products. You should promote your eCommerce site using social media, article marketing and other methods to intrigue customers enough to want to visit your site and purchase your products.
Source by Frank Demming
Problem Faced While Developing an eCommerce Website
If we talk about a successful business, eCommerce sites always play an important role. Popularity of eCommerce sites is very clear as we are living in a digital era, where most of the task done via online with less human efforts. It has been sure that online stores are rapidly growing in the B2C area. At the same time, internet selling is also booming. Let’s discuss the issues, you will come across while developing an online store.
Lack of Interaction with Developers
Lack of interaction with developers is a big issue; hence, the complete website structure should be made under client and different business domains guidance. The experts should be capable of finalizing the development that can generate amazing layouts.
Development Uniqueness
As an experienced eCommerce developer, you need to make sure the uniqueness of eCommerce store and not being copied and purely different. Due to have same multiple products, the system generates multiple URL’s for the same products. You need to take care about the multiples URL during development.
Research & Analysis
Research and development is like a map that can help you to develop the best eCommerce site. eCommerce store developers spend less time on research. The issue is that they have limited time. But once you have done research properly, it will help to develop easily. For this, it is important to know all aspects before developing.
Changes in Requirements
You get part way via a new eCommerce Development site and realize the needs unnoticed some difficult feature you really need, or didn’t stipulate clearly sufficient something about the cause data. Now all work comes shrieking to a halt as the developer requires to renegotiate the agreement, add a change order.
Lack of Integration
Customer support system, dispatch system, order management system and order tracking system, etc. are applications that can streamline the knowledge of the customer across the purchasing journey. But if these systems are dissimilar it could ruin client experience.
Lack of Verification Procedures
Once a purchaser signs up in an eCommerce store, online shop is ignorant about the client except the data he/she entered. The integrity of the client is questionable. This intensifies when the client issues a Cash on delivery purchase because the trade is insecure whether the buyer is genuine or not.
Selecting the Right eCommerce Developers
All eCommerce Development Services are not formed equal. Currently, almost anyone can develop an online store and call themselves an eCommerce developers. But having the data to do it appropriately, on time, making search engines like your online store, and not estimate you more time and money advanced is a mishmash of art and science.
An experienced eCommerce Development Company will help you to develop hassle-free development services. You can go online and search an experienced firm as companies are listed over there and you can choose as per your business needs. An online business presence can help you to increase ROI.
Source by Steve Brown
The Stages of System Analysis and Design of an eCommerce Website
How to get started?
Designing an eCommerce website is certainly the best thing for the website designers, because it allows them to use their creativity to the fullest. Today, the eCommerce website has become the great trend setter and is more associated with the customer’s morals and emotions. Every eCommerce website has a USP and something that clinches buyers to visit the website.
Whether it is Amazon, eBay or Alibaba, history tells that every successful eCommerce website has written their own success stories at the time of designing only. All these websites are so popular among the users not just because of their services or the range of products they offer, but because of their great user interface and extremely friendly website design.
Even a person who doesn’t know much about the computer or the internet can spend hours on these websites simply because they provide a very friendly design and architect. This signifies how important is the designing and analysis of the eCommerce website.
How does it all start?
Getting started with the design of an eCommerce website is a big challenge for the designers and also for the people who have initiated this idea. Having your own eCommerce store sounds quite resounding, but it takes a hardcore approach to materialize the idea in the real world. Before you began with the designing of your own eCommerce store, you must have the answers of these questions ready, so that you will end up in providing a great product to your audience.
What is the objective of your store?
What would be your target audiences?
In which area or demographics you are targeting your customers?
What products or categories of products you want to sell through your store?
Which major brands you want to associate with?
What would be the initial budget of your store?
Site Architecture and Wire Frame
Now, since you have all the answers ready with you that means you can move ahead and get into the real part of the designing. The site architecture and the wireframe are the most critical part of the eCommerce store. How much you invest your brain and creativity in designing the site architecture will write your success story. History tells that even after investing millions of dollars, many eCommerce stores have failed to get attention from the customers because of their poor architecture and wireframe. Though, you could take every bit of the technology for designing a great friendly UI and website architecture, but your own creativity will be the key to success.
Some of essential and vital elements of a good wire frame and the site architecture
Site Navigation
Site Home Page Feasibility
Menus, Sub Menus and Product Pages
Shopping Cart feature
Secured and fast Payment Gateway
Bradcrumb and Side bars
Header and Footer structure
Visualizing the design
All the great programmers or designers always take the blueprint of their design and use their visualizing skills to create a replica of the design in their minds. This will give them the sheer thought in which way they are moving and isn’t they are moving in the right direction. Most of the occasions, during the stage of the wireframe and site architecture, people get diverted from their original ideas and objectives. Here, visualization helps them to end up in a mainframe design that resounds well with their initial idea.
Began with the programming
The zest of the entire design is the programming. Once you have the sound visualization about the theme and concept of your website design, then it’s now time to do some ground work and get started with the programming. Doesn’t matter which language or framework you are using like Php or.Net, but it is important that programming must go with your initial idea.
The most important part of the programming is the workflow and work management. Designing an eCommerce store is really a tough deal for the programmer because they have to create thousands of pages and embed tons of functionality for designing a great user friendly website.
CMS and Content Delivery Networks
The highly critical part of any website is its database. While designing the eCommerce store, you must give a thought of having a comprehensive and extended database to accommodate all the information on the website. If you don’t want to have a static Data Base then you can certainly go with the CDN’s (Content Delivery Networks), that will help you in providing an effective database with a good uptime on the server that means your users’ will enjoy browsing on your website.
Make precise and good CSS and Java elements
The Cascade Style Sheet or popularly known as CSS will help you in involving the great design elements that will really cherish your users. Every user wants to browse through the website and have their preferences for the various design elements. Be it the font colour, font style, or header colour or may be the colour of your main navigation menu, every CSS design element makes an impact on the users. Like CSS, the Java elements specially the flash images also make a positive impact on the user mindset, but make sure that you must not involve too many javascripts or flash because it may increase the website load time and user doesn’t like this.
Uploading products on the website
The products are the zest of every eCommerce store; therefore a special care should be taken while uploading the products on the website. It is really an exhilarating job for the designers, if you are uploading the huge bunch of the products under different categories. Here you should have the high definition images of every single product and those images should be fragmented and processed by a professional designer. Though, it is also important that every image should be compressed before uploading otherwise, it will increase the load time on the server and user won’t be able to see the product images properly.
Testing and Launching of the website
Now it’s time to launch the website, but before that you must consider your website for testing. Testing is often the final funnel through the website goes before going live on the web. The professional website engineers conduct various tests on the website and suggest better ways to improve the feasibility of the website for the users.
After your website successfully passed through the testing, then it’s now time to take your website live on the web for the users with a bang. Make sure that you must consider various display marketing, PCC and digital marketing techniques for promoting your website to the users.
Source by Rohit Shrivastava
Simple WooCommerce Tips to Make Your Store Better
- Consider the Navigation of Your WooCommerce Store
We recommend you to flatten the navigation of your website. A flat website architecture shortens the number of clicks a customer will need to perform to reach their desired destination, and it’s a pretty popular model. They will display the links to their most popular pages plus any new or highly relevant content (like sales, or limited-edition products).
With the help of this flattened, condensed menu structure the number of clicks between the homepage and the deepest layer (or customer destination page) is greatly reduced. As a result, a visitor of your online shop will find the needed page easily. The most important of this navigation model is a great way to improve your SEO since it makes your site easier for search engine bots to crawl as well.
- Make your Products visible with Categories and Subcategories
One of the most common mistakes people make when designing a WooCommerce store it that they forget to add categories and subcategories. When a customer visits your store, it is very likely they need to sort items during their search and categories provide a quick way for them to do that. In addition, you can use the subcategories to further narrow results.
The first big reason is for SEO. The more specific pages you have with long tail key words the more likely it is that new customers will discover you in search engines like Google or Bing.
- Add Live Search to WooCommerce
In an effort to make it easy for your customers to find exactly what they want we also recommend using Live Search. These prospects will be able to view out the most popular and relevant search results of your eCommerce site in real time speeding up the online shopping process.
- Create Your Own Unique Product Descriptions
Here content is a king. You need to create a truly unique content without copy-pasting. In the end, duplicate content is another common mistake user do while building their WooCommerce stores.
It’s very easy to just copy and paste content from one product page to another. As tempting as this can be make your best to avoid it. You’ll find your pages will stand a much better chance of snagging a top search ranking if you write your own unique descriptions.
- Improve Content Internal Linking
Internal linking has always been a must thing for any successful online business. The idea is that visitors to your site read one blog article and click the links to other related posts. But today we are talking about WooCommerce sites specifically, and this is another common mistake of eCommerce website owner.
- Speed Up Your WooCommerce Store
Increasing your site speed makes your SEO better. Search engines like Google take page load times into consideration. It’s more likely for a page that loads in a second or two to rank higher than a page that takes thirty. Secondly, today even a 5-seconds delay will make your customers want to leave and it’s a top contributor to an increased bounce rate.
Source by Nishant M
Creating an Ecommerce Website
Selling products on-line requires a very different setup from your run-of-the-mill blogging site. Lets look at the things you’ll need to think about when setting up an eCommerce website and help to explain why they cost more to design.
First let me tell you what we’re not going to cover in this article.
We’re not assuming that an eCommerce website is a single web page with some PayPal button codes inserted onto it.
The PayPal buttons are great and work very well for those selling a handful of items, but we’re taking eCommerce to the next level and giving the customer a better on-line shopping experience.
Most modern eCommerce website are applications. They have a user interface, administration settings, store data in a database and follow a work-flow of processes. We’re going to touch on some of these areas.
The Basics
An eCommerce website can be thought of as a play with actors performing it’s scenes.
The main actors in an eCommerce website are:
* The Customer – buys products
* The Website Owner – ships bought products & gets paid
* The eCommerce Application – interface between all the actors
* The Payment Gateway – handles payment transactions (more on this later)
* The Merchant/Business Bank Account – Website owner’s business bank account (more on this later)
The main buying process of an eCommerce website (‘the play’) happens as follows:
1. Customer browses product catalogue
2. Customer adds product to basket
3. Customer buys product and enters check-out process
4. eCommerce Application contacts a Payment Gateway
5. Payment Gateway provides secure customer shipping and payment details entry form
6. Customer securely enters shipping and payment information
7. Payment Gateway contacts Website Owners’ Merchant Bank Account
8. Merchant Bank Account processes payment transaction and returns control to Payment Gateway
9. Payment Gateway returns Customer to eCommerce Application
10. eCommerce Application notifies Customer of successful (or failed) payment
11. eCommerce Application notifies Website Owner of purchase
12. Website Owner ships product to Customer
Of course there’s a lot more detail going on in each step, but hopefully you get the general idea that setting up an eCommerce application is a tad more complicated than your regular blog-style website.
Where Do You Start?
Sounds silly right, but the first step you need to do is think about the types of things you’ll be selling on-line.
Are these products?, i.e. physical items that require packaging and posting or services provided by yourself or another provider e.g. Professional Yak Grooming.
How may products or types of services are you going to offer? Local or International? Are some seasonal? Do you have a finite stock level for particular items? Do you plan to use special offers & discounts? Do you even like yaks?
This leads to customer and payment questions.
Who are your customers? Where are they? How are they going to pay; credit card, cheque, PayPal? Which bank account will I need to set up?
And then there are the support questions.
How do you handle returned goods? How do you refund payments? How do you handle complaints?
Having a think about the products and services you’re going to offer is vital because the first thing a web designer is going to ask you when you’re requesting a quote is “How many things are you selling and to whom?”
The reason is of course time and costs.
Selling 50 products to a UK only customer base using PayPal requires a very different setup and hence costs, to one selling 1000+ products internationally and taking credit card payments.
Lets look closer at some of the important eCommerce application areas.
The eCommerce Application
Essentially, an eCommerce application is a bespoke Content Management System (CMS). So as well as updating posts and blogs it specialises in updating products and services and supporting commerce functions.
Like any CMS, the application splits the eCommerce website into two major parts; the front-end or shop-front where the customer can browse and buy goods and the back-end where you login to an administration dashboard and manage the website options, including the product catalogue.
The Product Catalogue
This will likely be your most important concern and is central to any eCommerce website design.
The product catalogue is where all your goods-for-sale data lives. The product name, description, cost, stock level, pictures etc. are all stored in here.
We sometimes get people asking which files their products are stored in and they get in bit of a tizzy when they can’t find them on the server.
Usually, product catalogues are stored in a database, but don’t worry – you don’t have to know how to use a database. The eCommerce application does that for you through the product catalogue interface in the Administration Dashboard.
Being able to manage this yourself is vital, otherwise you’ll be going back and forward to the web developer and the costs will rack up.
Thankfully, the eCommerce applications that we use, Magento and WordPress e-Commerce, once installed, allow you to manage your own product catalogue from within the web browser.
The Magento product catalogue has advanced options and allows for things like adding discount codes, customer reviews, product videos etc., whereas the WordPress e-Commerce catalogue offers a simpler solution while still covering the essential requirements you’ll need to sell stuff on-line.
So how do you go about entering and updating all this product information?
The Admin Dashboard
Accessing a special web page on your site and entering a username and password will take you to the options part of your eCommerce website. This is commonly known as the Admin Dashboard.
Here, you will be able to update almost every aspect of the website including accessing the product catalogue, shipping costs, currency exchange rates, payment gateways, sales reports etc.
Whichever eCommerce solution you choose from us, we’ll setup some or all of your product catalogue and make sure that customers can purchase items and that you get paid through a payment gateway (more on that late
The Shop Design
Of course your shop will need a look and feel to fit in with your business brand.
Again, just like other CMS’s a web designer will be needed to develop a theme or template which will transform the default shop-front into whatever design you have in mind for your customers.
Themes can be bought off-the-shelf for both WordPress e-Commere and Magento and you can apply these yourself, however, you may prefer to have a design exactly the way you imagined it and different from any of your competitors.
Themes are applied from the Administration Dashboard. You may be able to change a few aspects of the theme, such as your logo, background colour, text colour, however, you’re not going to be able to move parts of the theme around to different areas of the screen. A web designer will need to do this by updating the theme’s code.
Domain Name and Website Hosting
You will of course need a domain name to trade with and a hosting plan to store the website files and databases.
It’s usually best not to purchase a hosting plan until you’ve spoken to a web designer and they have given you an idea of the best solution to implement.
Many of the cheaper hosting plans that are offered to you when purchasing a domain name, do not support databases or database applications. They may charge an extra setup and yearly fee for setting this up.
So try to avoid buying a hosting plan until you talk to a web designer and have an idea of the type of eCommerce solution you’ll need to implement your ideas.
Merchant Bank Accounts vs Business Bank Accounts
Certainly in the UK, you must have a business bank account to legally trade as a business.
Business bank accounts can be used just fine with an eCommerce application but you will need to setup a Payment Gateway service to handle the payment transactions and get the customers money into your bank account.
If you’re opening up a business bank account and your account manager knows you’re going to be running an eCommerce website you may be offered a merchant bank account which is a specialised version of the business account.
The merchant account gives you a Merchant ID number and access to a Payment Gateway service that the bank uses or owns.
It’s likely you’ll need to pay for the setup of a merchant account and it will incur fees, usually on a per-transaction basis.
If you have already setup a merchant account then you will need to make sure your eCommerce application can support the particular payment gateway your bank has given you access to, otherwise you won’t get your money.
e.g. Lloyds TSB uses the Cardnet merchant payment gateway. Royal Bank of Scotland uses the WorldPay merchant payment gateway.
If you were a Royal Bank of Scotland business customer with a merchant account, you would need to make sure your eCommerce application supported the WorldPay gateway.
You don’t need to use the particular merchant account that your business bank offers to trade on-line, but you do need a payment gateway of some sort to handle payments.
That leads us nicely onto payment gateways.
Payment Gateways
We’ve touched on this in the previous section. Essentially, a merchant bank account will give you a payment gateway to use, but you’re limited to just the one that your business bank is affiliated with.
A payment gateway is a service offered by a company.
It handles the payment part of the eCommerce application when a customer proceeds to the checkout to purchase an item.
The payment gateway collects the customers details and payment information securely and contacts your business bank account to complete the money transaction.
This is great for security too as your customers banking details aren’t kept on your eCommerce website, so that’s one less thing to worry about securing.
There are many different payment gateway services with different features and options. As a supplied service they all charge a fee for their use. The fees can include a setup charge and a % commission of the total price of a transaction.
Some payment gateways allow you to pay a monthly or annual fee if your number of transactions are high. This can work out more cost effective for you if your single transactions are high volume but low individual cost.
You’ve probably heard of some of the more well known gateway service providers and not known what they. You’ve also likely used them without even realising they are there. Some of the popular payment gateways are:
PayPal, Google Checkout, SagePay, WorldPay and ChronoPay.
It’s great that you have a choice and the services are very competitively priced so take some time to check out which is best for your business model. If you need some help, we’d be happy to meet up and walk you through the options.
Some payment gateways offer two types of general services; hosted and inclusive.
Hosted Payment Gateways
These options usually don’t require a set-up or monthly fee, however, transaction costs can be higher than an inclusive service.
The PayPal Website Payments Standard service is a good example of this.
Essentially, it limits your customers to having a PayPal account (they must register with the PayPal site) and when it comes to check-out, the customers are transferred from your eCommerce website to the PayPal website for the information gathering and payment transaction, then upon completion redirected back to your eCommerce website.
The downside of this method is really from a branding point of view. You have very limited control of how the payment gateway service, PayPal in this case, looks and operates before it redirects back to your website.
Some customers can be put off by redirecting to another site as confidence in security can be questioned (although PayPal in this instance has a very good reputation).
You’re also limiting the payment method to just those customers who are willing to use the payment gateway’s choice of payment. In this case, the customer must have a registered PayPal account.
A similar process happens if you use the Google Checkout payment gateway.
So what’s the other option?
Inclusive Payment Gateways
Inclusive payment gateways will allow your customers to go through the whole checkout process without (the appearance of) leaving your branded eCommerce website.
I added in “the appearance of” because in some cases your customers will actually leave your website and use the payment gateway service, however, the way it is implemented and embedded makes it looks as if it’s all part of your website and business brand.
So what’s the catch?
There’s usually a setup fee, a minimum subscription period (say 12 months), a monthly fee and of course a whole heap of conditions that apply.
Some particular conditions to look out for are thresholds on the number of transactions per month, or total monthly funds transferred. Payment gateway services can charge extra or insist you upgrade your service if these thresholds are exceeded in a similar way that mobile phone companies will charge you extra if you use up all your inclusive talk or SMS time.
The best benefit of using an inclusive payment gateway is that the whole customer experience from browsing to payment is hosted on your own website. This gives the customer a greater sense of confidence that their data will be kept safe and makes your whole business look and feel more professional.
A good example of this type of service is the PayPal Web Payments Pro.
Securing The Data
If you’re using a payment gateway then the good news is it’s unlikely you’ll be storing sensitive customer payment details on your eCommerce website.
Those types of data will be kept securely in your payment gateway account.
Of course you will be collecting a whole lot of other important and confidential customer information such as name, email, perhaps address, likes, dislikes, a username and password for your site.
All this information needs to be kept secure and your eCommerce application will help with that. The Administration Dashboard will have lots of sections that control who and what can see parts of the collected data.
But that’s not the only security you’ll have to think about. Do you know what happens when you fill out a form on a website and click on submit?
If you have a look at the top of the web browser in the address bar you’ll see the website’s URL address. Most sites will start with http://
(For those that want to know, URL stands for Uniform Resource Location and HTTP stands for Hyper Text Transfer Protocol)
Any web page starting with http:// is transferring data to and from a web server in Plain Text.
This means, that the web page contents, code, images, text, form data are all sent in a format that’s readable to humans. OK, it may not be that readable, but in essence all the information is there in English characters (or whatever language character set your website uses).
Now for some more techie stuff.
When your web page is sent to or received from a web server, there isn’t a 1-to-1 direct connection between your website and the server. The web page data is transferred through hundreds of networks across different countries and through thousands of routing computers and other network devices before arriving at your computer.
This means that at any point during it’s travel, your web page data has the potential to be intercepted and read by whomever.
There isn’t much you can do about the interception part but there is something you can do to make it a darn lot harder for somebody to read and use your eCommerce web page data.
SSL Certificates
Now we’re talking.
Let’s skip the techie bit and quickly tell you what these are and what they do.
You buy an SSL certificate from a web hosting company (annual renewal most likely), install it into your eCommerce website and it encrypts your web page data. Hooorah!
You’ll now notice that parts of your website, likely those that require personal form data to be collected and sent, now start with https://
The addition of that little “s” letter, standing for “Secure”, means that the web page data is encrypted when sent and decoded only at the two end-points; your computer and a web server.
Anyone reading the page in between will see garbled non-readable characters.
You may also see additional signs of a secured web page such as a closed padlock icon.
We would strongly advise you buy an SSL (Secure Sockets Layer) certificate and get this installed and configured for use with your hosting account and eCommerce website.
In Summary
Creating an eCommerce website requires a fair amount of planning.
You’ll need a good web design and web development team to implement your business venture.
It will cost you more and take longer to create than a regular blog or brochure-ware website because of all the design and setup.
You’ll make money – and that’s what’s it’s all about after all…
We hope this helps you start your eCommerce website journey. Of course there’s a heap of things we just didn’t have the time to cover.
Learn more about eCommerce at our website.
Source by Wil Brown
Why Ecommerce Website Is the Need of the Hour for Your Retail Business?
From new companies to expansive ventures with well-known brands, relatively every organization is picking up an advantage from their eCommerce site where they can offer their particular items or services. In the present focused society, buyers never again search for adventures on the high boulevards to purchase merchandise or items; instead, they use online assets for their shopping accommodation.
“According to Statista report, in 2017 eCommerce was responsible for around $2.3 trillion in sales and is expected to reach $4.5 trillion in 2021.”
This is the place internet business sites gain ubiquity in the market. Numerous retailers are favoring this choice to offer their items on the web. There are immense advantages of internet business sites and here are a few motivations to pick an eCommerce platform for your business:
Extends Your Brand
Consistently the number of online clients expanded by some rate and half of them invest energy in seeking and shopping of items. Thus, web-based business site can be a viable device to expand your brand image alongside internet showcasing services and eCommerce life utilities.
This will enable you to grow your items and administrations to a full degree while making your business famous in the online commercial center.
Comfort of shopping
Have you ever wish to go out shopping late at night or have required a few products on dire premise? Online business sites are accessible every minute of every day to buy products whenever and with quick coordination, it will be an additional favorable position.
Also, individuals don’t generally have much time to go out and look through the things they need to purchase, so they go online shopping for those things. This demonstrates the online retail business is exceptionally advantageous for shoppers since it has no time requirement.
Focus on a more extensive engagement of people
Web is a huge field where you can discover billions of clients web-based, hunting down something, or creating something applicable to them. A large number of clients may look for merchandise and ventures for their benefit. Ecommerce development can take your business to them and achieve a vast amount of online clients.
Subsequently, you can focus on a substantial number of engagement of people through your web-based business and satisfy their necessities with your items and administrations. At the point when clients discover your site essential and helpful, the movement will increment and draw in more groups of onlookers.
Displays launching of services or products
There are a wide variety of internet advertising devices and practices that can be used to make your site prevalent among online clients. Internet business is where you can get best-promoting open doors that can get quality movement on your website. Most conventional advertising systems are SEO and SMO, PPC, content showcasing and some more.
To set up an eCommerce website for your business, you will require certain things, for example, a group of best eCommerce business site designers, online advertising techniques, a god spending plan and some an opportunity to actualize your thought effectively. Internet business has everything that can make your image mainstream through online assets.
After everything, you need to decide, go for something which you can control in the future when your business will expand. Don’t be in a rush. You can check our blog on things to remember before developing a website.
Read more about Magento vs Shopify: Select the best platform for your eCommerce
Source by Agustin Brown
Use These CMS To Build An Ecommerce Website
Ecommerce is a booming sector and in an order to bloom yourself along with it, you need to design a beautiful ecommerce website on an appropriate platform or CMS. CMS stands for Content Management System that helps to build a website that works well and offer unbelievable and pleasant working experience to the users, which increase your chances of conversion. Choosing CMS wisely is hard, as having proper knowledge related to this is compulsory to pass the test. If you are overwhelmed with the options available to you, here is the list of CMS that you can take into consideration and choose according to your requirements. So, let’s have a look out the options available.
- OpenCart: When it comes to building an ecommerce website, OpenCart is the very first choice of the most of the developers. The reason behind its huge success is, it’s easy to use features, widespread community and proper backend configurations. Additionally, it offers a wide range of plugins to support the design and different categories on your website.
- Shopify: If you want to create a highly customized ecommerce website, go to Shopify CMS. It’s advanced editing features draw the attention of so many developers from all around the world. Also, it is good from the SEO perspective and has 24*7 customer support to offer, so, if one stuck at a place, they can get the help they require.
- Drupal Commerce: Drupal offers outstanding features like checkout support and receipt tracking, payment support and SEO support and to name a few. It’s the best option to use for building an ecommerce website and it won’t let you down ever.
- Magento: It is a popular CMS that is used by the developers across the globe, which meets the diverse needs of the business. Thanks to its features and highly supportive backend, which makes it easier for you to design and develop functional designs.
These are some of the common CMS that you can use for building an ecommerce website that helps you convert. You can partner with a Web Designing Company to get professional support from the experts. Always remember that to hit the goal, you first need to make your base strong, so, if you genuinely want to earn profits from the same, don’t compromise in the designing and development of your website. A professionally built website helps you build a strong presence on different platforms and can be extremely helpful for your business.
Source by Gunjan Singh
eCommerce Website Promotion And Sale Ideas
No matter how successful your eCommerce website is, you should always be brainstorming for ways to improve it. Developing innovative eCommerce promotion ideas can be tough, but will ultimately pay off in dividends when implemented correctly on your eCommerce store. Offering promotions and special offers to your potential eCommerce customers is an effective method of driving ancillary traffic to your site, acquiring new customers, and growing revenue. Best of all, these promotions can also be used to encourage new visitors to become loyal, repeat customers. Many shopping cart platforms offer these eCommerce features, so take advantage of them!
Why Are Utilizing eCommerce Promotions and Special Offers Important?
The fact is, today’s online consumers are more savvy than ever. Combine that with the fact that there are more online buying options than ever before, and it’s no surprise that it can often take additional persuading to get your visitors to click that checkout button. In that context, consider your eCommerce promotions to be one of the most valuable persuasion tools available to you.
Boosting eCommerce Sales With eCommerce Promotions and Special Offers
Now that we understand the role special offers and promotions play in an eCommerce website, we’d like to share some powerfully simple promotions that we have seen work wonders for our clients. Of course, no two sites are identical, and what works in one industry may not work in another. Before implementing any of these ideas, make sure you are poised to collect any data needed to determine their effectiveness. That way, you will have tangible evidence behind your decisions and you can make permanent changes to your eCommerce store with confidence.
#1 – Free Shipping
It’s no secret that everybody loves free shipping. Additional shipping charges during the checkout process contribute to cart abandonment, also known as the achilles heel of the eCommerce website. Apart from eliminating an expense many of your visitors may be expecting, free shipping can simplify the entire sales process.
Whether you offer free shipping sitewide or limit your promotion to specific categories and products, your customers can browse confidently knowing that the prices listed are what they’ll actually pay (plus a little for Uncle Sam, when applicable). Plus, they won’t be caught off guard with additional charges when they’re ready to checkout. From a psychological perspective, you’ll be at an advantage if your visitors are confident that the price they see is an accurate representation of their final cost.
One thing worth mentioning is that your company doesn’t necessarily have to eat the shipping costs, you can simply “hide” your shipping charges by embedding them directly into the price of the product.
#2 – Percentage Based Discounts
If brick and mortar storefronts have taught us anything, it’s that everyone loves to buy things that are “on sale”, and formatting your product pages to have a “sale price” can definitely increase conversions. Consider showing two prices for any given product, the “retail” price and your “sale price”. Experiment with different terminology such as “Suggested Retail” or “MSRP” to see what works best for your store or niche.
Even though percentage based discounts have become increasingly ubiquitous on eCommerce websites, they are still quite effective. Somehow, the human brain is still more enticed to purchase a product if an artificially inflated original price has been “slashed” down to a lower amount. Experiment with different percentages depending on your profit margins to find the percentage that is most effective for you. Any reputable eCommerce shopping cart should be able to make these adjustments dynamically, either site-wide or specific to a certain category or product. Remember to keep your profit margins in mind when creating these discounts, as increases in revenue are of the most value when you are making substantial profit on each sale.
#3 – Buy Something, Get Something Else For Free
Again, everybody loves free stuff. You can setup free product giveaways if a certain product is purchased or if sales of a specific product are dwindling.
If you’d like to increase your average order value, try adding a free product if a certain dollar amount is spent. You’ll be giving your customer the impression that they’re receiving a better value, while psychologically priming them to have a positive outlook on your company after the transaction. At the same time, it will create an incentive for them to spend more money each time they frequent your site.
#4 – Quantity Discounts
Another great way to improve sales and average order value is to offer discounts based on the quantity purchased of a specific product. These discounts can be structured any number of ways, including a flat rate, a fixed percentage, or a sliding scale.
This can be especially advantageous to eCommerce websites that are looking to sell both to the average consumer as well as distributors and merchants that need to buy in bulk. You can setup your quantity discount structure such that those looking to purchase in bulk do not have to contact you directly to negotiate a price. The more automation your website has in this regard, the more labor hours your company can allot to innovation and growth.
#5 – Offering Reward Points
Offering your customers rewards point for each dollar spent is a great way to encourage visitors to become loyal, repeat customers. These reward points can be expressed in “points” or “dollar-value”, depending on what you think makes more sense for your target market. Many believe that website visitors are more enticed to spend “50 Example.com Dollars” vs “50 Example.com Reward Points”, so keep that psychology in mind when determining how to name your points system.
Getting creative with the naming of your rewards points system also presents an opportunity to strengthen your brand. For example, “Airplane Ticket Reward Points System” doesn’t have quite the same ring to it as “Frequent Flyer Miles”.
When To Use Special Offers:
While most eCommerce websites are practically always running some sort of special offer, there are certain times when special offers should especially be considered.
- Weekly / Monthly / Quarterly
- Pre-launch (of a website, of a new product, or anything else applicable)
- Holiday / Seasonal Promotions (Black Friday and Christmas are obvious, but also any holidays or seasons that align with your brand… e.g if you sell weight loss products, create a promotion centered around New Year’s resolutions.
- Abandoned Cart – Target abandoned carters via email with special offers to seal the deal.
- Email / Newsletter Subscription Offers – Include special offers and promotions exclusive to those on your email list. Advertise this on the site to encourage newsletter and email list signups!
- Social Media Engagement Incentivisation (e.g. Like us on Facebook for a 10% coupon)
- First Time Visitors – Create special offers for those making their first visit to your site.
- Customer Loyalty – reward repeat customers with special offers
- When it looks like a user intends to exit the page, you can create a special pop-up offer to entice them to stay on the site and make a purchase.
We recommend working directly with your eCommerce SEO company to help implement these strategies on your eCommerce website. Combining SEO expertise with an intimate understanding of your business is the best way to fill in the gaps from the ideas above. Furthermore, your eCommerce SEO agency will be able to align their SEO efforts with your eCommerce promotions so that your strategies can work together in harmony.
Source by Allison J Smith
Ecommerce Website Design Ideas
Building an ecommerce website is quite different from building an ordinary site for other minor purposes. This is true because, an ecommerce website is like a virtual market place aimed at generating huge monetary returns every single moment. Hence there are various ecommerce Website Design ideas that can be have help if you desire to have one. Let’s take a look at 5 of such ideas.
Decide on the Products to sale
Before you go ahead to design an ecommerce website, you need to decide on the kind of products you wish to sale on the site. This determines the kind of design and approaches to take when building the site. In most cases, it’s better to have a specific product niche in mind for your website. Other products may be secondary and minor. It’s better for the online community to know your site for one unique product niche. This can attract more visitors and also make you to be very focused and proactive.
Use Simple business Templates
When creating your ecommerce site, it’s better to make use of simple business templates that relate to the kind of products you’re selling on the site. Don’t use heavy graphics and images as they may slow down the site when people visit it. Your ecommerce site should be as simple as possible in order to allow many visitors to be navigating it without hitches.
The Shopping Cart Must be Available
You need to create a conspicuous shopping cart on the website for customers coming to the site to buy your products. You have to optimize the “add-to-cart” button to be very clear on the site. Customers should not crack their heads before locating the icon.
Introduce Effective Payment Systems
Your ecommerce website will remain moribund and ineffective when you don’t have working payment systems incorporated in it. You need to introduce various payment systems such as credit cards, PayPal, money Booker and so on. These systems allow your customers to purchase products and pay you instantly.
Create Quick Product Review section
You need to create a section in the ecommerce site where your product reviews are well exposed. Visitors who stop by to buy products will like to know more about them before they buy. You need to have various product reviews articles written concerning all the available products you have on the site. You can easily contact a writer in a freelancer website to do the job for you.
In all, building an ecommerce website is never as easy venture. You need to be updating the site from time to time. You also need to be introducing new site features and even new products. You can always engage the services of a reliable website developer to help you out if you have a need for such.
Source by Terro White